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Sales dashboard

Pipeline, revenue and activity for the Northstar sales team.

Demo dataQ3 2026Open pipeline
Pipeline value

$1.3M

8.4%

Weighted $581.1K across 19 deals

Deals won

3

2

$149K closed this quarter

Deals lost

2

1

$94K lost this quarter

Win rate

60%

6 pts

3 won of 5 closed

Open activities

16

4 overdue, 4 due today

Revenue

Won revenue by month against target, last 12 months

September

$149K59%vs August

Won Target

Today

4 activities logged across the team

  1. Demo call completed

    Walked Chloe and Arjun through the migration plan and a live demo of the pipeline board. They want the revised proposal to include data migration.

    Connected42 min
    Initech

    MCYou, 6 hours ago

  2. Proposal sent

    Plant analytics rollout: 3 phases, $86,000, 12-month term.

    Acme Corporation

    MCYou, 5 hours ago

  3. Client viewed proposal

    Jordan Hart opened the proposal 3 times and spent 4 minutes on the pricing page.

    Acme Corporation

    MCYou, 3 hours ago

  4. Follow-up scheduledLatest

    Pricing review booked for Thursday, Oct 1 at 2:00 PM with Jordan Hart and Marcus Lee.

    Acme Corporation

    MCYou, 1 hour ago

View all activity

Revenue pipeline

Open deals by stage, total and weighted value

Team activity

Logged calls, emails, proposals and meetings per week

74 this week so far, 153 last week

  • Calls
  • Emails
  • Proposals
  • Meetings

Upcoming tasks

16 open, overdue first

  • Book discovery call with Lumen

    4 days overdue
    PN
  • !

    Follow up on MSA redlines

    2 days overdue
    DO
  • !

    Send contract to Meridian

    1 day overdue
    DO
  • Review Kestrel technical requirements

    1 day overdue
    LW
  • !

    Call Victor about legal review

    Today
    SM
  • Send revised proposal to Initech

    Today
    MC

Lead sources

New leads by source, last 90 days

600leads
  • Website14224%
  • Outbound12020%
  • Paid search9616%
  • Webinar8815%
  • Referral6411%
  • Other9015%

Lead conversion

Leads, qualified and won by source, sorted by win rate

Leads Qualified Won
Lead conversion by source
SourceFunnelWon
Referral64 → 41 → 16
25%
Partner38 → 21 → 8
21%
Website142 → 58 → 14
10%
Events52 → 19 → 5
10%
Webinar88 → 29 → 6
7%
Outbound120 → 33 → 7
6%
Paid search96 → 22 → 4
4%